Decoding Creativity Pt 2: Lessons from Pigeons and Humans

August 24, 2023

In the second installment of our three-part blog series: "Decoding Creativity", we explore creativity through the research involving pigeons and humans. This blog introduces four behavioral traits for enhancing creativity, drawing lessons from the creative abilities observed in pigeons and advocating for a systematic approach to unlock individual creative potential.

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Decoding Creativity Pt 1: The Origin of Creativity

August 3, 2023

Introducing the first installment of our three-part blog series: "Decoding Creativity". In part one: the origin of creativity, we explore the ever-evolving perspectives on creativity, spanning from ancient Greek civilization to the present day. Witness the remarkable transformation from the belief in divine inspiration to the recognition of individual genius, and explore the origins of creativity and its captivating evolution throughout history.

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The Scenarios of 2030+: Scenario Archetypes Driven by Data

November 15, 2021

Building out scenarios that reflect how markets evolve helps us understand an increasingly competitive future. This whitepaper walks you through our methodology and four scenarios: baseline, growth, decay, and new equilibrium.

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Introducing Human-Centered Foresight

October 28, 2021

Foresight is increasingly becoming a well-respected and valued methodology for strategic planning by organizations and business leaders globally. As a still developing field, where can the power of foresight take us? And how can we adapt it to be more human-centric? Our foresight strategist, Miranda Mantey, walks us through how ATB Ventures plans to keep exploring and inventing meaningful methodology behind what Human-Centered Foresight can do.

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Scenarios of 2030+

August 25, 2020

Strategic foresight and scenario planning is the discipline of uncovering and analyzing the nuances of potential future outcomes in order to better equip businesses to recognize and adapt to unprecedented change. The scenarios outline the impacts of key uncertainties and they help scenario participants confront their personal blindspots in how they believe the path ahead will be laid out.

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What is Scenario Planning and Foresight?

August 18, 2020

Corporate foresight and scenario planning is the discipline of developing the details of various potential future realities so businesses can better react to changes within markets and technologies. Scenario planning works by identifying factors central to changing economies and helps scenario participants recognize and confront their preconceptions related to how they believe the future will unfold.

Underlying assumptions critical to the success of scenario planning include: multiple futures are possible; change (also known as “drivers”) can be identified and studied; and the future can be influenced. This methodology can contribute to multiple verticals of an organization such as risk management, corporate development, innovation, and strategy.

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